WASP3D™ Registers a Thumping Majority in Lok Sabha Elections 2009

[May 26, 2009] Noida, India - WASP3D, the leading workflow based interactive 3D broadcast graphics solution became the highest used real-time 3D graphics solution by Indian News channels for broadcasting recently held Lok Sabha elections.

WASP3D system was used by leading national & regional television stations for live analysis & presentation of 15th Lok Sabha Elections. Among few of the channels that used WASP3D were Star News, Sun News, Malayala Manorama TV, TV9, Zee Business, ATV, HMTV, I News, India Vision, Kasturi, Mega TV, News Live, OTV, Raj TV and Total TV to list some.

The channels used WASP3D for creating graphics templates including lower thirds, tickers, pie charts for depicting vote share, bars & graphs for vote tally and comparisons.

The key highlight of the elections was use of interactive touch screen based presentation tool, WASPi Mimosa by Star News that emerged as one of the highest viewed Hindi news channel grossing the GRP of 17.2. The News anchor used Mimosa for showing the vote tally, alliance formation analysis, exit poll results by simply dragging-dropping objects, drawings eclipses on screen (telestration) etc. at the touch of his fingers.

WASP3D election suite offer tools to display live analytical graphics using pie charts, bars, tickers and lower-thirds. Templates can be connected to databases or integrate with wire-feeds, data-gateways, web sources, RSS feeds and other data providers to analyze the results while on-air. Using WASP3D 2009, television stations can make the entire election coverage much more interactive and interesting. It allows the anchor to present the analysis such as vote tally, swing, poll results, leading constituencies, vote share etc. on a touch screen panel or video wall.

Speaking at the occasion Tushar Kothari, Director-WASP3D commented, "Given its functionality and ease of usage, WASP3D 2009 is undisputedly the best real-time broadcast graphics solution available today but what really differentiates us from the competition is our service and product support." "Our growth and leadership in the Indian news channel market has yet again proved it."

WASP3D solution was recently used by KTV, Middle East’s leading News channel for presentation & analysis of Kuwait Parliamentary Elections 2009.

About WASP3D WASP3D offers cutting-edge technologies in content display and presentation for television broadcasters globally. Our innovative solutions include workflow based on-air graphics, touch screen presentation tool, Augmented reality graphics & Virtual Set Studio.

WASP3D empowers creative artists to effortlessly integrate graphics with data for quickly delivering visually stunning content for elections, weather, news, business & sports presentations in real-time.With hundreds of installations in more than 40 countries, the dedicated team of WASP3D provides round the clock support to their customers.

WASP3D has more than hundreds of installations worldwide and its clients include broadcasters like Televisa, Astro Awani, Zee Business, WION, ETV, MTV Beats, Doordarshan, Derana, JRTV, MMTV, TV9, TV One, Dawn news, TV5, Al Rai TV, Kuwait TV, Al Rayyan, Nation Broadcasting Corporation, K24, KBC, MBC Korea and many more. The company is headquartered in New Delhi, India.

Media Contact:
Pranav Malasi
Creative Marketing Manager | WASP3D
Email: pranav@wasp3d.com

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