WASP3D to showcase its latest edition at
Broadcast Video Expo 2010, UK

WASP3D to showcase its latest edition at Broadcast Video Expo 2010, UK

WASP3D the leading real-time, interactive broadcast graphics solution today announced its participation at Broadcast Video Expo, Earls Court II, London. Along with its 2009 edition, the company will demonstrate its innovative touchscreen-based non-linear presentation tool, WASPi Mimosa.

On display will be various modules of the WASP3D on-air graphics solution that comes with new inbuilt design effects, an enhanced user-friendly interface, and a host of new interactive tools. WASP3D offers UBT, a unique feature that dramatically reduces the hassles of programming and makes a graphic artists’ task much simpler and faster.

The major attraction at the show will be WASPi Mimosa, a touch-screen-based non-linear presentation tool designed for TV stations looking for a more user interactive, analysis-driven content presentation. Inbuilt telestration tools (for drawing ellipses, highlighter & arrows on the screen) and numerous touch gestures (such as pan, zoom, stretch) helps in making the presentation visually impressive. The solution allows the anchor to call for info-graphics at the mere touch of the screen without having to wait for queuing of graphics from the production room. Besides its ability to integrate live video feeds, it also provides the user, an option to pull the desired data feeds from the rundown for real-time updates and presentation.

Lee Otterway, Sr. Account Manager – WASP3D UK commented, “More TV stations are now looking for innovative technologies for content packaging to differentiate themselves from the competition.” “WASPi Mimosa is one of the most innovative yet easy-to-use, touch-gesture based broadcast presentation tool that gives the anchors total control over the graphics and therefore, results in an engaging presentation, better analysis and thus increased viewership.”

WASP3D’s clients in Europe include Antena 1, Antena 3, Belgacom, CNBC, Star Khaber, GSP TV, RTV, TRT, Turk TV, TV Vest among others.